News

Central Hawke’s Bay stud Forest Road Farm bringing in-fawn hinds to the market via New Zealand’s virtual saleyard. A fully online sale of high value capital velvet stock is a first for a Central Hawke’s Bay stud this month. Farmers will have an unprecedented opportunity to access the deer through...

Local network and farming background create an early advantage for a career embedded in Northland. Kurtis Danks is a Northland local through and through. When he started as a PGG Wrightson beef, dairy and sheep livestock representative based in Wellsford in July 2025, he had no previous experience...

Processor positivity and propitious climatic conditions pushing demand and supporting plenty of activity as farmers prepare for the winter. Strong markets for red meat, and generally kind early winter weather are enabling farmers to make trading decisions from a position of strength. In the North...

Conditions ripe for peak demand as bidr now available at all upcoming Waikato feeder calf sales. Waikato feeder calf sales are set to start in mid-July and will progress through the rest of the country to reach Southland by mid-August, with the sale season continuing through to late September. On...

Farmers’ and breeders’ desire to invest in the best available genetics make this a standout season for two-year-old bull sales. May and June proved to be a stellar period for breeders as farmers driven to secure the best genetics available propelled this year’s two-year-old bull sales to new highs...

For Carley Pryce, wool has never been ‘just a job’. It’s been a thread running through her working life since she was a teenager, shaping her skills, her confidence, and her connection to rural New Zealand. Now, after years of building experience across the agricultural sector, Carley has taken the...

When Daile Jones first walked through the doors of the old Pyne Gould Guinness building on Cashel Street in Christchurch in 1983, it was after she had been working down the road at New Zealand Farmers Co-op. Having been made redundant when Wrightson NMA took over Farmers Co-op, Daile’s step-father -...

The 2025/26 wool season has ended on a high, with the strong wool indicator finishing 112 percent above where it was a year ago. Speaking with Jamie Mackay on The Country, Rachel Shearer, General Manager of PGW Wool, said the result marks one of the strongest seasons the industry has experienced in...

A new beanie from our PGW partner, Norsewear, is helping showcase the value of New Zealand wool, with the recently launched Wool Blacks™ beanie made using Wool Integrity NZ certified wool sourced directly from PGW Wool growers. Designed for the parents, grandparents, coaches, volunteers and...

When Joe Blakiston reflects on more than 40 years with PGG Wrightson and its predecessor companies, there is one theme that comes up time and time again. "It's the people." Not the deals, the properties, the stock sales or the titles. For Joe, a career that has spanned some of the biggest changes in...

Mātai Pacific Iwi Collective has won the 2026 Ahuwhenua Trophy for Excellence in Māori Horticulture, the most prestigious award in Māori horticulture and one PGG Wrightson is proud to sponsor. The win was announced at the Ahuwhenua Awards dinner in Whangārei, in front of more than 700 people from...

Moving Day has officially finished for another year, with farmers, sharemilkers, contract milkers, and farm staff packing up their households, machinery, and livestock to relocate to new farms for the upcoming season. It’s also a busy time financially, with dairy cow herds changing ownership, Andrew...

Bulls, cull cows, two-year-old cattle, store lambs and dairy herds all changing hands as livestock markets ease into regular seasonal shift. Nationwide livestock markets are almost in winter mode. Although dry districts in some pockets of the South Island would benefit from rain, most farmers have...

Image credit to: Sentient Imagery Limited . New bidr option proves its worth, underpinning demand and reaching nationwide market at South Otago Simmental stud’s annual bull sale. A new format for bidr, an online helmsman auction, proved its worth at this year’s Beresford Simmental bull sale...

Multi-generational Te Awamutu butchery turns to PGG Wrightson to supply new operation producing pulled meat for nationwide distribution. A new opportunity has arisen for Waikato and King Country farmers producing Hereford cattle. A long-established local butcher has turned to PGG Wrightson to...

Looking forward to whatever the future holds. Growing up on his parents’ Bindy and Steve Free’s Dannevirke sheep and beef farm, Max Free always knew farming was in his future. “Being outdoors in the landscape, working alongside inspiring people, seeing the country: I’ve always been drawn to that.”...

In-fawn hinds from Altrive Red Deer, Riversdale continue to prove the benefits of bidr to find buyers for premium bloodlines. A Southland deer stud, the first in the country to use bidr, is preparing for its eighth annual in-fawn winter hind sale on New Zealand’s virtual saleyard. Altrive Red Deer...

Interest rates, returns and renewed bank enthusiasm boost sector and stimulate activity on dairying’s biggest day. This year’s Moving Day, the start of the new dairy season and one of the most important on the rural calendar, was one of the busiest for several years. Reduced interest rates, strong...