Livestock

Experts in buying and selling livestock

PGG Wrightson is the largest nationwide business servicing the needs of New Zealand's livestock industry. We provide agency services for the sale and purchase of livestock through auction, private sale, on farm sales and specialist stud stock sales. Our experienced nationwide team handle all categories of livestock and can offer a range of options when it comes to helping you purchase or sell stock, and provide valuations.

Aerial photo of lamb sale

Livestock specialists

Dairy

PGG Wrightson has a team of specialist dairy representatives, involved in trading 150,000+ head of dairy livestock annually.

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Sheep & Beef

Our representatives can offer a range of options when it comes to helping you purchase or sell stock, and provide valuations.

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Deer & Velvet

Our deer and velvet specialists operate throughout New Zealand, servicing all aspects of the deer industry.

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Genetics & Breeding

In an industry as competitive as farming, every advantage counts. And that’s exactly what we give the breeders and farmers we partner with.

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GO-STOCK | Helping farmers manage cashflow

PGG Wrightson is committed to helping farmers be the best they can be.

An alternative to finance, the GO-STOCK products are an innovative way to help sheep, beef, dairy and deer farmers free up capital, meaning they can invest in other areas of their businesses.

Our goal is to provide farm businesses with the tools to take advantage of more opportunities.

*please note this is not a finance product.

We find GO-STOCK a very good tool to acquire cattle and sheep for our trading stock operation without the outlay. It suits us as it is a flexible and easy to understand product.

Alabaster Trust Partnership, Pahiatua

Purchase livestock online with bidr

bidr®  is New Zealand’s virtual saleyard, offering real-time, live auctions online.

Whether through online auctions, or the hybrid livestream of traditional on-farm auctions and saleyards, bidr lets you to purchase livestock online, with confidence from home.

bidr is a fantastic product. bidr has bought a whole new dimension to our sale. We sell bulls from Cape Reinga to Bluff so clients don’t have to be here, they have the ability to bid online without having to rely on anyone else. It was incredible how quick the bids were coming in and where people have watched from…It’s a fantastic piece of technology.

Susan Hayward, Twin Oaks Angus

Opawa Downs On Farm Sale

PGW were on farm for what has become one of the key features on the South Canterbury sheep and beef farming calendar over the past ten years, 2400 hectare Albury farm Opawa Downs, alongside two other nearby farming businesses, offered 12,500 lambs at their annual on farm sale in early January. “A pleasing aspect of the sale was that every animal offered sold, making the day a win-win for all. Values exceeded expectations.” – Joe Higgin’s, PGG Wrightson Livestock Mid-South Canterbury regional manager.

Watch now: Orari Gorge Station Lamb & Ewe Sale

Recently we were on-farm at Orari Gorge Station to film a video about their big sale day.

Watch now: On Farm at the Craigneuk annual ram sale

We are very fortunate Johnny and Geraldine Duncan had us on Craigneuk Station in the Maniototo where they run sheep, beef and deer. Some great footage of a successful ram sale, for those of you who were unable to be there, or for those keen to take a second look.

Watch now: Merchiston Foundation Female Sale

Merchiston Angus offering 170 mixed age cattle with genetics established over 66 years.

Deer farmers taking positives from signals for venison and velvet

Schedule at $8, plus Asian demand for velvet fuels confidence for upcoming sales.

Our livestock story

Part 1/6 - Intro

Our livestock story

Part 2/6 - Our people

Our livestock story

Part 3/6 - Livestock marketing

Our livestock story

Part 4/6 - How we sell

Our livestock story

Part 5/6 - Market intelligence

Our livestock story

Part 6/6 - Innovation

Animal health and welfare

PGG Wrightson Livestock works in partnership with industry and Government agencies to ensure compliance requirements are met or exceeded.

Livestock market updates

Read the latest livestock market updates to get up to speed on market commentary, stories, news and more from around the country.

Latest news

Video or image
10 June 2024
Categories
Over the Farm Gate
Livestock
Market Commentary

Hybrid bidr option gaining traction with bull sales

Online access to on-farm auctions paying off in convenience and cost for buyers and sellers as New Zealand’s virtual saleyard surpasses 10,000 users. After three weeks of this year’s bull sales, bidr continues to consolidate its role as an increasingly important part of the livestock marketing mix...

Video or image
10 June 2024
Categories
Over the Farm Gate
Livestock

Focused on showing her own worth

At age 16 Hayley MacDonald left school and decided to learn agriculture the practical way – now she has her dream job. Hayley MacDonald is one of PGG Wrightson’s newest staff members, coming into the company as a livestock trainee in early May. Growing up on a lifestyle property in Ohoka, North...

Video or image
10 June 2024
Categories
Over the Farm Gate
Livestock

SkyCount debuts at Fieldays: transforming livestock audits with AI

Exclusive to PGG Wrightson Livestock, SkyCount integrates aerial imagery and AI software to conduct livestock audits at a new level of speed, accuracy and efficiency. A revolutionary new way to tally livestock is on display this week at Mystery Creek Fieldays. SkyCount, PGG Wrightson’s innovative...

Video or image
10 June 2024
Categories
Over the Farm Gate
Livestock
Market Commentary

Hybrid bidr option gaining traction with bull sales

Online access to on-farm auctions paying off in convenience and cost for buyers and sellers as New Zealand’s virtual saleyard surpasses 10,000 users. After three weeks of this year’s bull sales, bidr continues to consolidate its role as an increasingly important part of the livestock marketing mix...

Video or image
10 June 2024
Categories
Over the Farm Gate
Livestock

Focused on showing her own worth

At age 16 Hayley MacDonald left school and decided to learn agriculture the practical way – now she has her dream job. Hayley MacDonald is one of PGG Wrightson’s newest staff members, coming into the company as a livestock trainee in early May. Growing up on a lifestyle property in Ohoka, North...

Video or image
10 June 2024
Categories
Over the Farm Gate
Livestock

SkyCount debuts at Fieldays: transforming livestock audits with AI

Exclusive to PGG Wrightson Livestock, SkyCount integrates aerial imagery and AI software to conduct livestock audits at a new level of speed, accuracy and efficiency. A revolutionary new way to tally livestock is on display this week at Mystery Creek Fieldays. SkyCount, PGG Wrightson’s innovative...

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