Livestock

Livestock Agency Services

As New Zealand’s largest livestock industry service provider, PGG Wrightson offers comprehensive agency services for buying and selling livestock through auctions, private sales, on-farm transactions, and specialist stud stock sales.

Our experienced nationwide team manages all categories of livestock, providing tailored solutions for purchasing and selling. Our livestock reps specialise in handling a range of livestock, offering on-farm assessments, trade representation, and staying updated on market trends.

Looking to innovate your breeding program? Our Genetics team provides strategic planning. Beyond livestock, we facilitate trading in wool and velvet. Partner with PGG Wrightson to leverage our nationwide network and over 170 years of agricultural expertise.

Livestock Specialists

Genetics Expertise

Go beyond just buying and selling your stock, partner with the only livestock company in NZ with a dedicated team of genetics specialists.

Future-proof your business

Sheep & Beef

Helping you trade sheep and beef stock with the added benefit of working with a nationwide wool broker.

Trade your sheep and beef stock

Deer & Velvet

Access NZ's largest velvet-selling network, get better velvet prices, and specialised support to optimise your entire deer operation.

Maximize your velvet returns

Dairy

Boost your dairy herd profits with 80+ Dairy Livestock Specialists who provide expert trading advice tailored to your farm.

Complete your dairy herd

Livestock Trading Experts

As New Zealand's largest livestock business, we provide agency services for trading livestock through traditional sales methods, as well as offering some innovative new finance-free ways to buy livestock.

Through our dedicated and experienced Livestock Reps, you can explore buying and selling alongside our online trading platforms: agOnline and bidr.

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Latest News from Over The Farm Gate

Video or image
2 June 2026
Categories
Over the Farm Gate
Livestock
Market Commentary

Markets ticking along as farmers prepare for winter

Bulls, cull cows, two-year-old cattle, store lambs and dairy herds all changing hands as livestock markets ease into regular seasonal shift. Nationwide livestock markets are almost in winter mode. Although dry districts in some pockets of the South Island would benefit from rain, most farmers have...

Video or image
2 June 2026
Categories
Over the Farm Gate
Livestock

New Zealand’s virtual saleyard adds online helmsman format

Image credit to: Sentient Imagery Limited . New bidr option proves its worth, underpinning demand and reaching nationwide market at South Otago Simmental stud’s annual bull sale. A new format for bidr, an online helmsman auction, proved its worth at this year’s Beresford Simmental bull sale...

Video or image
2 June 2026
Categories
Over the Farm Gate
Livestock
Market Commentary

Prime Hereford cattle sought for new King Country micro-abattoir

Multi-generational Te Awamutu butchery turns to PGG Wrightson to supply new operation producing pulled meat for nationwide distribution. A new opportunity has arisen for Waikato and King Country farmers producing Hereford cattle. A long-established local butcher has turned to PGG Wrightson to...

Video or image
2 June 2026
Categories
Over the Farm Gate
Livestock
Market Commentary

Markets ticking along as farmers prepare for winter

Bulls, cull cows, two-year-old cattle, store lambs and dairy herds all changing hands as livestock markets ease into regular seasonal shift. Nationwide livestock markets are almost in winter mode. Although dry districts in some pockets of the South Island would benefit from rain, most farmers have...

Video or image
2 June 2026
Categories
Over the Farm Gate
Livestock

New Zealand’s virtual saleyard adds online helmsman format

Image credit to: Sentient Imagery Limited . New bidr option proves its worth, underpinning demand and reaching nationwide market at South Otago Simmental stud’s annual bull sale. A new format for bidr, an online helmsman auction, proved its worth at this year’s Beresford Simmental bull sale...

Video or image
2 June 2026
Categories
Over the Farm Gate
Livestock
Market Commentary

Prime Hereford cattle sought for new King Country micro-abattoir

Multi-generational Te Awamutu butchery turns to PGG Wrightson to supply new operation producing pulled meat for nationwide distribution. A new opportunity has arisen for Waikato and King Country farmers producing Hereford cattle. A long-established local butcher has turned to PGG Wrightson to...

Our livestock story

Part 1/6 - Intro

Our livestock story

Part 2/6 - Our people

Our livestock story

Part 3/6 - Livestock marketing

Our livestock story

Part 4/6 - How we sell

Our livestock story

Part 5/6 - Market intelligence

Our livestock story

Part 6/6 - Innovation

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