Genetics & Breeding

Specialists in genetics

In an industry as competitive as farming, every advantage counts. And that’s exactly what we give the breeders and farmers we partner with.

As part of the PGG Wrightson Livestock team, our Genetics Specialists work alongside clients from one end of the country to the other, helping them develop successful breeding programmes, source and sell quality livestock, and build robust, future-proofed businesses.

To do that, we blend insight with instinct.

The insights come from the extensive data, the advanced technology and the innovative processes we employ, all of which enable us to stay abreast of the latest trends and in-tune with the most sought-after livestock traits. And the instincts come from the days, weeks, months and years we’ve spent on farms all over New Zealand.

Of course, more-often-than-not, success in our field is measured by sustainable sales results.

Which is fine by us.

As the biggest player in New Zealand’s stud / livestock sector, we have more reach, and more influence. We run the country’s biggest sales events, bringing the largest possible pool of buyers and sellers together.

For sellers, that means more interest in, and competition for their livestock. For buyers, it means more choice, and a higher quality product.

If you're looking for a planned approach to success, give us a call today.

Ranui Angus White Herefords

Featuring in the latest edition of Over the Farm Gate, is an interesting article about one of our clients – Ranui Angus. Lindsay Johnstone owns Ranui Angus and maintains a unique herd of pure white Hereford cattle, a linage that spans over 90 years. Despite occasional confusion with Charolais, these Herefords showcase traditional traits while adding a decorative element to the landscape. PGG Wrightson’s National Genetics Manager – Callum Stewart congratulates the Johnstone family for their dedication to sound breeding practices, creating a viable alternative to classic Herefords. Ranui annually sells a limited number of white Hereford bulls and offers semen straws for those interested in incorporating this genetic rarity into their herds. 

Ram Sales

Buying rams this season? Whatever your specific breeding needs, we can help you select the rams to suit, whether via private paddock sale or auction. 

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Yearling Bull Sales

Buying yearling bulls this season? Whatever your specific breeding needs, your local PGG Wrightons Genetics Specialist can guide you through the sale and selection process.

See the 2023 sales schedule
Yearling Bull Sales 2023

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Specialists in genetics performance

We work closely with stud breeders around the country to source top quality quality animals and provide the latest in innovations, breeding and market data for our customers.

Our Genetics specialists team understand that farming in New Zealand is an ever-changing, increasingly technical business, and we are committed to providing the best advice and information to keep our customers up to date and informed.

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