Wool apparel has come a long way from the garish hand knitted jersey; wool has become recognised as the fibre for all seasons, climates and people. Hailed as a miracle fibre – soft with exceptional elasticity, durable and breathable – our Merino wool inspires creations for the everyday as well as the catwalk.Why do we love to wear New Zealand Merino?
Wool is the best choice for top quality bedding because it is lightweight and soft, yet wonderfully warm and cosy.
The unique natural properties of wool bedding combined with pure cotton means that you stay cooler in the summer and warmer in winter. How much do you value a great night's sleep? Sleeping well and waking refreshed each day makes a difference to your whole life.
Wool is a natural hygroscopic insulator. This means it readily absorbs moisture from the air.
The moisture is held by the wool fibres ‘lightly’, and is in equilibrium with the humidity in the air. In cold damp conditions (high relative humidity) moisture is absorbed by wool and heat is given off. In warm dry conditions, moisture is released by wool, resulting in a cooling effect.
These properties make wool an obvious choice for insulating homes and other buildings. Wool is used for both thermal and acoustic insulating applications. Wool insulation comes in the form of batts or ropes which are installed in the roofs, walls and floors of buildings. With wool insulation and carpeting, your home will naturally be a drier, healthier place in which to live.